About Us

We're SLTR Digital

A technology company building intelligent digital products that empower people to connect, remember, and succeed. We combine cutting-edge engineering with obsessive design to create experiences that feel like magic.

Our Story

SLTR Digital was born from a simple belief: technology should work for people, not the other way around. In a world overflowing with apps that demand attention, we set out to build products that genuinely improve lives.

Starting with Primal — a dating app that prioritizes authentic connections over endless swiping — we proved that intelligent design and thoughtful engineering could transform even the most crowded markets.

From there, we expanded into MemoryAisle, helping people preserve and revisit their most precious moments, and 1099pass, simplifying the tax burden for millions of independent workers. Each product reflects our core philosophy: innovative, intelligent, inturative.

What Drives Us

Our values aren't just words on a wall — they're the principles behind every decision we make.

Move Fast, Build Right

Speed without quality is reckless. We ship fast and iterate constantly — but never at the expense of craft.

Think From First Principles

We question assumptions and solve problems from the ground up. Convention is a starting point, not a constraint.

Empower, Don't Exploit

Our business models align with user success. We grow when our users thrive, not when we harvest their attention.

The Team

A small, focused team of builders and dreamers.

SL

Founder & CEO

Vision & Strategy

HE

Head of Engineering

Architecture & Development

HD

Head of Design

Product & Experience

HG

Head of Growth

Marketing & Partnerships